What would you define a timeless product? Is it something really old that lasts till nowadays? Is it about style? Shape? Colour? Perception? Importance? Fuction?
An archetype (pronounced /ˈɑrkɪtaɪp/) is an original model of a person, ideal example, or a prototype upon which others are copied, patterned, or emulated; a symbol universally recognized by all.). It doesn't mean that they must be old objects, they could be contemporary archtypes: objects that have been simplified to their essencials. When I think of an Archetype I think of forks and matches...I don't know why, but are great examples, because there's no simpliest way to design them and there is no designer, they are part of our culture. This is an italian book that shows somecommon objects whose designers are unknown.
The list of them is pretty much endless, but it would be interesting to find some contemporary archetypes. I would dare say that the IPod is an archetype: it's simple, it changed the approach to the object by introducing a new movement for objects: the thumb rotation. And, white hearphones, a symbol, a status, a lifestyle.
But I can't deny that there are some famous objects that I would call endless because of their history, of their shape, of their innovation.
chair n°14, Thonet
The most copied chair in the world. Designed in 1859. Sold disassebled like IKEA does nowadays.
Arco lamp, A. e P. Castiglioni, Flos
Tulip chairs and table, Saarinen
Lounge chair, Eames
Formosa wall calendar, Enzo Mari, Danese
Falkland, Bruno Munari, Danese
Parentesi, Castiglioni, Flos
Eclisse, Vico Magistretti, Artemide
Grillo, Zanuso e Sapper, 1967
Vespa, Corradino D'Ascanio, 1946
Chaise longe, Le corbusier
and many more...